The circus elephant marketing analogy, and why we're only half-way there in libraries.
why libraries need to be more like BP and the Carphone Warehouse...
library euthanasia, twapperkeeper, echolib, and New Professionals Conference
NB: It's been pointed out to me that the links in this post are not working from Google Reader, for some reason. Apologies for that - while I sort it out, the links definitely do work online... If you are viewing this in Reader, then copy and paste this URL - http://thewikiman.org/blog/?p=473 - into your browser to get a working version!
COLLEAGUES /
:)
A whole bundle of little things in this post, starting with a link to a provocative blog post from the Library Thing Thingology Blog - have a look at this.
The central premise is a quote from a further blog post from idealog.com, about e-books killing book stores. The key part of that quote is this: "If you are for bookstores lasting as long as possible, you want to slow down the uptake of ebooks." The implication (in fact it's not an implication; the idealog blog post explicitly states this) is that we have to make an uncomfortable choice between attempting to slow down the uptake of new technology, or hastening the death of the book-store. Thingology extrapolates this to libraries, reasonably enough, and although it stops short of actually advocating strategically slowing the influx and influence of e-books, the blog post is entitled 'Why are you for killing libraries?' and the suggestion clearly is that we are being complicit in our own demise. It's thought-provoking stuff - I may save my own opinions for an entry to the LISNews Contest... But in a nut-shell, I don't think we should slow down the technology, as we exist to facilitate access to information and if we can't do that we shouldn't be here. We need to adapt, or die, but quite honestly either of those is probably preferable to deliberately obstructing progress.
Anyhow. In other news, I've been guilty of not using twapperkeeperwhen linking to the #echolib debate on Twitter. When pointing people towards the discussion regarding how to move library advocacy beyond the echo-chamber, I've just linked to a search of Twitter- but this only keeps post from the last few days. Twapperkeeper allows you to archive all the tweets relating to any hash-tag - I'm sure most of you reading this use it already, but I thought I'd mention it just in case... Turns out Emma Cragg has already set up an archive for #echolib, so thank you to her - it has all the tweets on the subject, from the very beginning.
Myself and Woodsiegirlhave not just been collecting comments / articles / ideas on this echolib subject for reasons of idle curiosity, by the way - we're going to run a seminar on the subject at the CILIP Yorkshire & Humberside branch Member's Day / AGM in York on April 7th, so if you're around then do come along; we'll be pumping you for information and ideas as well as presenting our own! I'm hoping this'll be the first of a few sessions / presentations etc on the subject - and CILIP members, look out for an article in Update soon.
Finally just to say there is still time for a New Professionals Conference proposal submission! Submission details are here, and you can read the papers from last year for some inspiration, here. New Professionals, too, has its own twapper archive, for tweets using the #npc2010 hashtag - it is still in its infancy for now but we'll use in the run-up t0, during, and after the conference.
- thewikiman
new professionals conference, 2010
On the 26th of Feb, at 5pm, the Call for Papers for 2010's New Professionals Conference closes. Get a proposal in! It's well worth it.
The New Professionals Conference is organised by CILIP's Career Development Group, and is aimed primarily at people relatively fresh to the profession but there is value in attending for almost anyone. If you've joined the profession either through work or study in the last five years, you can submit a paper to the panel - first-time presenters, current LIS students, and individuals from diverse backgrounds are especially encouraged, but don't be put off if you don't fall into any of those latter three categories. The theme this year is Proving your worth in challenging times - I think everyone can agree that's an important topic - and it takes place in Sheffield, on July the 5th. (If you're from outside the UK that shouldn't put you off either - last year Nicolás Robinson García came over from Spain and gave a fantastic presentation.) You can find the full details of the theme, the prizes, and how to submit your proposal on the CDG website.
I thought I'd also include my own proposal from last year here, just to calm the nerves of anyone fretting over theirs... What I said was (roughly) this:
Why are we still defined by our building? Ned Potter
People still have negative perceptions of librarians. I am guilty of pandering to this – when people ask me what I do, I try to avoid saying the word ‘library’ as long as possible. I say I am the Digitisation Coordinator for Leeds University, then I say I work centrally, and if pushed I’ll say I’m based in the library...
Of course, I know there is nothing wrong with library-work, but many of my contemporaries don’t agree. They are particularly sceptical about the idea of doing a Masters in Information Management: “What? What are you studying exactly..? Surely all you have to do is buy books, put them on the shelves, and say ‘Ssshh’!”
Things are changing - information Professionals at Universities are increasingly young, necessarily dynamic, and play a far bigger role in Learning and Teaching than the average customer realises. The academic Library often drives the new technologies in Higher Education, and leads the way forward regarding content-delivery. Yet still people imagine the staff to be the archetypal dour, severe, and socially awkward librarian.
We can respond in one of two ways. Embrace our building, and prove people wrong about ‘librarians’. Or cast off the old and outmoded associations completely, and ditch the word ‘library’ that lingers in most of our job titles; with the changes and advances in what we do, why should we be defined by the building we do it in? Many of us spend more time in the virtual library than in the physical one as it is. And yet it’s hard to imagine any attempt to overhaul our image that isn’t crass or completely self-defeating - where do we go from here?
This paper is about how the profession is changing, and how public perception is struggling to keep up. It’s also about setting the record straight.
Now the first thing to notice is that it is not a very formal proposal. (In fact it's not really that good a proposal... but it did the job of getting me through the door, and then I had time to develop my ideas properly.) I deliberately decided to be colloquial on the grounds that, if accepted, I'd end up being fairly colloquial in the actual presentation. So don't feel you need to put together something very dry and serious, if that's not ultimately what you're aiming for. Second thing is that it is basically an abstract, rather than a proposal as such - I'm not saying 'I would like to look into a, b and c, in order to show that x is happening' or whatever - I just wanted to give a feeling for what I had to say. Ultimately you are trying to give the panel a flavour of what you'll deliver, rather than necessarily trying to convince them of the merits of your proposal as such. (I can say this with a bit of authority; I am helping organise the Conference this year, so I'll be looking at the proposals as they come in.) Third thing to notice is that, for anyone who reads this blog regularly, you can see the seeds are clearly being sown there for hobby-horses I've been riding ever since! (Probably mixing my metaphors a bit too much there...)
There was a moment, when the urbane and handsome Chris Rhodes got back to me to say they'd accepted my proposal, when I thought: "Oh God, I actually have to write a paper now, what have I done..?" But actually it was a really enjoyable experience - I really enjoyed doing the research, I enjoyed the process of writing it up, and I enjoyed ultimately presenting it in front of the 100+ delegates that were there. The next issue of the CDG journal Impact will feature a shortened version of the final result; you can wade through the full paper here (.pdf)...
The last thing I'd like to stress is that although as it happens my presentation went well, all the good things that came out of the conference for me had little to do withthe success of the paper. Just going to the Conference was the biggest thing - I met a load of really interesting people who I still keep in touch withand collaborate with, and I saw some very useful presentations (one of which is, as I've said previously, the reason I'm writing this blog now). It was a Conference full of energy, questions, discourse and above all enthusiasm for tackling the issues we face as new professionals. Moreover it really introduced me to the whole world of thinking about and interacting with the wider profession - actually being a 'reflective practitioner', that phrase we hear so often and perhaps sometimes only pay lip-service to. It's all the stuff that comes from attending and presenting at events that makes this a vocation, it's what makes me check my new emails via my phone on the weekend, because there's so much exciting stuff going on other than just my 9-to-5 job... So I would thoroughly recommend giving it a go.
Finally, in the course of writing this I've received some useful pointers for potential applicants from Mr Rhodes, and he is the man you'll ultimately need to submit your proposal to. He says:
- The most important thing to remember is that the proposal should be brief and snappy. Last year we had about 40 proposals and had to narrow them down to 9 accepted ones. So your proposal has to not be overly complicated if we are to take in and remember your salient points.
- It’s a good idea to include a provisional title, which again, should be memorable and tackle an issue that is going to catch our eye, or approach an issue from an original viewpoint.
- There is no need at this stage to worry about references or any of the formal trappings of academic papers.
- It is also worth remembering that if you get selected then we will give you guidelines of elaborating on your proposal, so the very basic, bare-bones of what will become your papers are all that are required at this stage (but obviously there needs to be enough there to make us think you could create a full paper from it).
So there you go! As we get nearer the time there'll be more discussions about the Conference on Twitter, using the hashtag #npc2010, so do chime in if you have any questions.
Get proposing. Do it now! It'll be ace.
- thewikiman
about dismantling the echo-chamber...
As the #echolib debate goes on, I have a confession to make. When I first appropriated the phrase echo-chamber to try and kick off this whole discussion, I was quite selective in how I interpreted it... So the part of the Wikipedia definition which describes the echo-chamber as '...any situation in which information, ideas or beliefs are amplified or reinforced by transmission inside an enclosed" space' - that suits my purposes perfectly. But the bit about '...like-minded people then repeat, overhear, and repeat again (often in an exaggerated or otherwise distorted form) until most people assume that some extreme variation of the story is true' - that bit I didn't really apply to our situation in the library community. I don't mean to suggest that we're kidding ourselves about stuff, and that by only listening to similarly minded peers we're blind (or rather deaf) to dissonant voices. I should have made that clear earlier, and Andy's post - Dismantling the echo-chamber - on his Agnostic, Maybe blog has brought home the need for clarification. I wrote a veeeery long comment in response to the Andy's post - it was so long, I decided to release it as a blog post all of its own, so here it is.
Perhaps a better analogy for my particular take on the echo-chamber would be the library blogging community on one side of a mirror, firing all sorts of brilliant and important ideas towards the mirror. For the most part, the ideas bounce back into the same group of already-forward-thinking people - whereas those on the other side of the mirror (ie the wider library community, and the people who are entirely indifferent to us and what we do) are only receiving the very small percentage of ideas that get 'through' the mirror.
So an ASCII representation might look like this, where > is an idea, and | is the mirror:
[like-minded library bloggers] >>>>>>>><<<< | > > > [everyone else]
Hmmm... :) Anyway, point is: many more ideas are fired at the mirror and bounce back, than get through. Like the dam picture at the top - there's a hell of a lot more water contained the other side of the dam than is escaping through the pipe.
I love that Andy follows blogs he doesn't agree with (see his original post), that's a truly reflective practitioner! He's absolutely right, it is good to know what detractors are thinking, and it does help focus your potential responses and defences. I find that just by virtue of choosing a 2.0ish medium of communication, many library bloggers seem to be people who think along similar lines to me, and vice versa, anyway. Not on a detail level, but a meta-level. I'd be interested in who anyone else's 'team of rivals' is. But it's a great principle, and I will try and adopt it.
Incidentally, about this whole thing, I think there's a curve of interest in libraries which corresponds to how and where we should devote our energies. So on the far left there's the actively hostile - it isn't worth trying to 'convert' them or otherwise try and force people into libraries who have no need for the services we provide. (But we should defend ourselves with well-honed arguments if they publicly attack...) Then at the other end on the right there's the library super-fans - we should be harnessing their advocacy, but not putting too much effort into telling them how wonderful we are, because they already know. Then there's the people in the middle - currently indifferent, but if they knew what we could really do for them in 2010, their informed opinion might be that we are a resource they should utilise. Those are the people who are beyond the echo-chamber, and who we should be trying to reach.
- thewikiman